How often should you advertise your e-commerce store to stay

[marcoswilliam]

Could you elaborate on your reasoning for this response?

[Arch Stanton]

Three shall be the number thou shalt advertise your e-commerce store to stay, and the number of adverts shall be three. Four shalt thou not advertise, neither thou two, excepting that thou then proceed to three. Five is right out.

Such is written in the Book of Advertising.